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Gracenote 是尼尔森的内容数据业务部门,为全球领先的媒体公司提供创新的娱乐体验。 我们的娱乐元数据和 ID 为娱乐生态系统(从创作到消费)提供支持,使您能够最大限度地提高内容投资的价值,并有效地吸引观众。
Nielsen, líder mundial en análisis de audiencias, datos y análisis, determina el futuro de los medios de comunicación con mediciones precisas de lo que la gente escucha y ve.
媒体碎片化造成受众分散。了解如何通过所有渠道吸引受众并对其进行衡量,以实现... 真人始终是我们数据的核心。 750K+ 世界各地的人们参与我们的小组讨论 我们的全球小组以真人为后盾,提供关键的数据验证并确保代表性 ...
Not only do LGBT households make 10% more shopping trips in a year than the average U.S. household, they buy more at checkout. In aggregate, LGBT households spent an average of $4,135 at retail stores ...
As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media platforms face a shifting landscape in diverse marketing.
尼尔森的最新数据显示,澳大利亚金融品牌的广告支出增长了16%,达到6.96亿澳元,这主要得益于数字广告的推动。
In today’s rapidly evolving advertising landscape, precise planning is no longer a luxury – it’s a necessity for maximising your ROI. Our exclusive guide provides the critical intelligence you need to ...
Nielsen เป็นผู้นำระดับโลกด้านข้อมูลเชิงลึก ข้อมูลและการ ...
As reported in Nielsen’s The Gauge™, while time spent watching streaming content in June was up over 5% compared to May, ...
Latest Nielsen data reveals Australia’s financial brands boosted ad spend by 16% to $696M, driven by digital growth, ...
During June, streaming’s share of TV viewing in Mexico showed a slight increase of 0.2 percentage points compared to the ...