Search engines will do this all the time, but now Aleyda Solis, SEO consultant and founder of the boutique consultancy ...

Starry is offering soda drinkers some relief from the summer heat. As the dog days of summer drag on, PepsiCo’s lemon-lime soda brand launched a “100 Degrees, 100% Off” campaign, giving fans ...

The "Stop AI Price Gouging and Wage Fixing Act of 2025" would prohibit companies from using artificial intelligence to set prices based on consumers' personal information.

Netflix grew 8.3% share in June 2024 - a 13.5% hike from May. YouTube continues to lead all media distributors with a solid ...

The "Nothing Beats Real" campaign, created by FCB, runs through the end of the regular baseball season on multiple platforms, ...

MediaPost Publications is an online resource for all advertising media professionals - Online, TV, cable, radio, print, interactive, agencies, buyers, and reps - providing news, articles and ...

Back-to-school shopping isn’t just starting earlier this year—it’s getting a lot more tactical. Pressured by inflation, tariffs, and relentless promotions, nearly half of U.S. consumers have ...

The campaign centers around a 60-second “Beyond, Together” ad narrated by Emmy-award-winning actor Sandra Oh. “Beyond ...

The agency relies on offbeat humor to illustrate the ease of finding cheaper flight prices, including watching a woman play piano with her feet to raise the ticket fare. "If there is a dearth of foot ...

The deal marks R/GA's first acquisition since management bought the firm from Interpublic Group earlier this year in partnership with private equity firm Truelink Capital.

An advertising and marketing expert argues that AI will interrupt basic programmatic ad-platform functions if not rewritten, ...

Google is looking to work with about 20 national news organizations on a pilot project related to AI, according to the report ...