Deepak Mann has been appointed as the national strategy head for PHD Media (Part of Omnicom Media Group). Mann brings over 21 ...

This Lipstick Day, Hilary Rhoda launches a thought-provoking campaign titled Kyun Nahi?, challenging long-held societal ...

The campaign offers a digital product demo and targets Gen Z users, aiming to engage them beyond traditional marketing ...

Experts from the media, advertising, marketing, and creative fraternity believe that the reboot presents a fair experimental opportunity for the Kyunki brand.

With new packaging, revamped positioning, and increased consumer involvement, the 195-year-old brand is modernising to stay relevant in India's rapidly changing spirits sector.

For now, McDonald’s seems to be placing its bet where the gap is widest. The slice may be new, but the message is clear.

This new technology is set to revolutionise advertising by enabling brands to anticipate consumer needs, personalise ...

The clarification follows a directive from the MIB, which ordered the blocking of 25 OTT platforms for allegedly hosting obscene or pornographic content in violation of Indian laws.

Swiggy, India’s on-demand convenience platform, has announced key changes to its board structure as part of its transition towards greater independence following its IPO. Faraz Khalid, CEO of ...

McDonald’s rolls out 'Protein Plus Burgers' on Swiggy The burgers will be available in 58 cities across Western and Southern India, including Mumbai, Bangalore, Pune, Hyderabad, Chennai ...

The Indian government has directed internet service providers to block OTT platforms - including ULLU and ALTT - for allegedly violating laws related to obscene and indecent content.