The ad agency behind Astronomer’s recent video featuring Gwyneth Paltrow is Maximum Effort. On July 28, the agency shared an ...

Astronomer's newly appointed CEO, Pete DeJoy, is getting dragged on social media days after former CEO Andy Byron's scandal.

In the minute-long ad, the Coldplay lead singer’s ex-wife humorously cuts off questions about the cheating scandal — both Andy Byron and Kristin Cabot are reportedly married to other people — to ...

In a move straight out of a Movie, Gwyneth Paltrow is now the Surprise Spokesperson for Data firm Astronomer, just as it ...

Pete DeJoy also thanked the team at Maximum Effort for their remarkable work with their "very temporary" spokesperson.

It’s easy to make fun of Goop. But as biographer Amy Odell discovered, Gwyneth Paltrow is an innovator who mastered the Attention Economy.

In an effort to change the conversation following its CEO getting caught at a Coldplay concert with the head of HR, Astronomer hired actress Gwyneth Paltrow to make an ad. Was it a successful PR move?

Astronomer's ad with Gwyneth Paltrow poking fun at CEO Andy Byron's Coldplay concert drama "came together very quickly," a source says, and Paltrow "felt [it was] funny enough for her to do" ...

Paltrow has gotten in on the joke in the wake of the now viral kiss cam moment at a Coldplay concert in Boston, where former ...

Ryan Reynolds’ Maximum Effort production company was involved with the latest Astronomer video featuring Gwyneth Paltrow. The ...

Today’s Social Rundown features how Astronomer announces temporary spokesperson and how a Mexican chemical engineer creates ...

For those keeping up with the Astronomer x Coldplay kiss-cam saga, a new (read: unexpected) update has broken the internet overnight. Gwyneth Paltrow—who, as we all know, is frontman Chris Martin's ex ...