Cook says Apple is ‘reallocating’ more people to its AI team.

Tech giant Apple ($AAPL) is changing its strategy on artificial intelligence, with CEO Tim Cook saying that the company is ...

Apple's AI strategy, first revealed at WWDC last year, has faced delays and challenges. CEO Tim Cook emphasized the company's ...

Apple CEO Tim Cook said the company is ready to spend more on AI, including building data centres or buying larger firms.

While some may say that “Apple doesn’t acquire big companies like that,” today, CEO Tim Cook offered a different perspective.

Apple did announce a few Apple Intelligence iterations at WWDC, but the general consensus is that the company's AI efforts have been flagging behind other big tech businesses. That has led to ...

Tim Cook said the company has already acquired seven startups this year; however, not all of them are focused on AI.

AI investments are also driving increased CapEx spending, which was up year-to-date, the company said. However, Apple pointed ...

Apple CEO Tim Cook signalled on Thursday the iPhone maker was ready to spend more to catch up to rivals in AI.

Tim Cook says the company is now significantly increasing its investment in AI, plus it confirms tariffs cost the business ...

Apple is significantly increasing its investments in artificial intelligence and is open to acquisitions to accelerate its AI ...