The Natural Products Association (NPA) and American Herbal Products Association (AHPA) applauded FDA's action on 7-OH ...

Beauty supplements have evolved beyond a niche category; consumers of all ages and demographics consider nutrients that ...

We reached out to experts in the kids’ health space to get a better sense of the trends they’re tracking, the science being ...

The Global eSports market is valued at $2.13 billion in 2024. With a CAGR of 23.1% over the next five years, the market is ...

Richard Ortega is the Associate Editor at WholeFoods Magazine. He joined the WFC team in 2024 after his tenure with The Arena Group. He is an English major graduate from Baruch College and has over 10 ...

SOS for Summer Pet Concerns It’s important to remember that our furry friends can be as vulnerable to heat stroke, dehydration, and sunburn as we are.

Vote now! 2025 Natural Choice Awards: Ingredients Edition Calling all manufacturers: Cast your vote by August 1 to show your love for the branded ingredients that help drive your sales.

What's Selling: August 2025 What’s Selling is a monthly review of the best-selling products determined from unit sales at natural products stores across the U.S.

More companies are beginning to offer pet products that mimic the functional benefits and high-quality ingredients found in human products to meet the growing demand from fur parents.

Greenspace Herbs is blending Ayurveda with quantum physics for an innovative emerging field of study within the nutraceutical industry.

Check out our monthly roundup of the latest trends, insights, and natural products industry discussions on social media!

Nathan Jones, CEO of Xlear, submitted this open letter to the natural products industry to share Xlear’s experiences with the Federal Trade Commission (FTC) and the Department of Justice (DOJ) and to ...