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Gracenote 是尼尔森的内容数据业务部门,为全球领先的媒体公司提供创新的娱乐体验。 我们的娱乐元数据和 ID 为娱乐生态系统(从创作到消费)提供支持,使您能够最大限度地提高内容投资的价值,并有效地吸引观众。
媒体碎片化造成受众分散。了解如何通过所有渠道吸引受众并对其进行衡量,以实现... 真人始终是我们数据的核心。 750K+ 世界各地的人们参与我们的小组讨论 我们的全球小组以真人为后盾,提供关键的数据验证并确保代表性 ...
While it was originally released 70 years ago, Gunsmoke continues a strong campaign in 2025. Available on Peacock, Paramount+ ...
As reported in Nielsen’s The Gauge™, while time spent watching streaming content in June was up over 5% compared to May, ...
In Nielsen’s 50th monthly report of The Gauge™, the media industry’s leading snapshot of total TV and streaming consumption, ...
The latest data indicates that Poles spent an average of 3 hours and 37 minutes per day in front of screens, a nearly 6% drop ...
Not only do LGBT households make 10% more shopping trips in a year than the average U.S. household, they buy more at checkout. In aggregate, LGBT households spent an average of $4,135 at retail stores ...
Latest Nielsen data reveals Australia’s financial brands boosted ad spend by 16% to $696M, driven by digital growth, ...
La frammentazione dei media crea un pubblico disperso. Scoprite come coinvolgere e misurare tutti i canali per ottenere un ...
La fragmentación de los medios crea audiencias dispersas. Descubre cómo captar y medir a través de todos los canales para ...
During June, streaming’s share of TV viewing in Mexico showed a slight increase of 0.2 percentage points compared to the ...
As schools let out and summer starts, kids in the U.S. are tuning into television—especially streaming programs.