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This new technology is set to revolutionise advertising by enabling brands to anticipate consumer needs, personalise ...
For now, McDonald’s seems to be placing its bet where the gap is widest. The slice may be new, but the message is clear.
With new packaging, revamped positioning, and increased consumer involvement, the 195-year-old brand is modernising to stay relevant in India's rapidly changing spirits sector.
Experts from the media, advertising, marketing, and creative fraternity believe that the reboot presents a fair experimental opportunity for the Kyunki brand.
The clarification follows a directive from the MIB, which ordered the blocking of 25 OTT platforms for allegedly hosting ...
Co-founder Akash Sharma shares that digital platforms still contribute 70% of revenue, but the brand is now working towards a ...
The burgers will be available in 58 cities across Western and Southern India, including Mumbai, Bangalore, Pune, Hyderabad, ...
The company announced the resignation of Sumer Juneja and Anand Daniel, non-executive and non-independent directors; who were ...
MY FM, the radio arm of Dainik Bhaskar group presents, Sur Salute, a unique initiative that celebrates patriotism through ...
Previously, Rakesh held the position of vice president at Flipkart and has also been instrumental in launching AZORTE at ...
Vine, launched in 2013 by Twitter, became a popular short-video app but was shut down in 2017 after failing to become ...
Driven by a 6% rise in price/mix and cost controls, Coca-Cola grew profits despite a 1% global volume dip. In Asia, volumes ...