The campaign's pun about Sweeney having "great genes" as well as "great jeans" swiftly drew backlash on social media.

Ad Age and Pereira O’Dell Chief Growth Officer Mona Munayyer Gonzalez are launching “Ask Mona,” a monthly social video series ...

Labubu’s global rise shows that brands grow by confronting cultural tension, not by chasing trends or polished perfection.

The Phillies slugger summons flocks—and fans—in ads from The Rec League promoting the brands’ rekindled partnership.

Greg Knipp, the longtime CEO of Omnicom-owned multicultural agency Dieste, has died. Knipp, 57, died suddenly in his sleep, ...

Timothée Chalamet reached out to Cash App after seeing its 2022 video "The Balcony" starring Kendrick Lamar. (Cash App) By: ...

Here's what brands should consider as AI agents are poised to become key tools for online shoppers.

Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.

Rethink shot over two nights in a specially designed showroom bedroom with Åkrehamn and Vågstranda mattresses.

JCPenney says, “We’ve got the receipts” in a spot that explains the type of savings its shoppers can get on back-to-school ...

In a move that could upend how brands, agencies and creators work with the retail giant, Walmart is developing autonomous AI ...

Rae wrote and performed a manifesto for the activewear brand emphasizing personal growth, authenticity and joy.